The Wines of Alentejo, represented by their Wine Route, will be present on the 31st
BTL – Lisbon Travel Market, the most important tourism fair in the country, which will take place at
FIL, from 13 to 17 March.
This participation results from a joint collaboration between the Alentejo Wine Route, a group of Alentejo wine tourism units and
ERT - Alentejo Regional Tourism Entity.
The main objective of the presence in the event is based on the Alentejo's affirmation as an enotouristic destination of excellence.
The wine tourism units will be: Adega Cartuxa, Adega Mayor, Casa Relvas, Herdade da Malhadinha Nova, Herdade da Rocha, João Portugal Ramos Vinhos, Quinta do Quetzal - Family Estate, Ribafreixo Wines, Tiago Cabaço Winery and Torre de Palma - Wine Hotel, a very diversified, solid and integrated offer.
The Alentejo Wine Route will also organize a pastime where people can win daily prizes promoted by the participant wine tourism units.
According to the organization of the event, the first 3 days will be dedicated to professionals, while in the next 2 days BTL opens its doors to the general public. Click
here to check the schedules.
About BTL
BTL is an event full of challenges and proposals. For professionals linked to the tourism sector it’s an opportunity to find professional buyers and also to meet the competition. To analyze the trend of markets and position their offer in an innovative and competitive way.
For the public, it is the opportunity to know new destinations and solutions, aswel as compare offers and buy at highly competitive prices. All this in a spectacular atmosphere of celebration, color and joy, where music and gastronomy are a regular presence.