The CVRA - Alentejo Regional Winegrowing Commission was present last week at the "X National Congress of Wine Tourism" in Spain, which took place at
ALITER - Escuela Internacional de Negocios de Madrid.
This congress took place in the scope of understanding and sharing around a whole universe of possibilities offered by wine, although it is still necessary to guide wine producers, tourism promoters, public administrations and others in the development of wine tourism.
CVRA's Marketing Department actively participated in order to deepen the knowledge about a different reality, thus consolidating a more comprehensive perception about the wine tourism panorama, a perception that is considered by the CVRA as crucial to optimize and strengthen this niche market in the future.
Check out the program of the event
here.